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Rangefinder
Magazine
March 2003
 Capri
Offers Six-Part Business Building Program
Capri Album Company has developed a six-part marketing and promotional
program to help its wedding photographer customers capture a greater share
of market. Capri has also created a consumer web site which will allow
brides-to-be to find a wedding photographer in their home town, view that
photographer’s work and link to the photographer’s web site.
The future brides will also be able to view Capri’s albums and folio
products. Participating brides can get a chance to win a second honeymoon
on Italy’s enchanting Isle of Capri. www.caprifindaphotographer.com
is the web site, and it will be featured in consumer advertising in bridal
publications and supported by an extensive public relations program aimed
at consumer media. Every time a photographer purchases a Capri album or
folio, he or she gets a chance to win the identical trip to the Isle of
Capri that the bride could win.  Capri’s
all new presentation catalog, built around the Isle of Capri setting,
gives the photographer a selling tool that displays every feature of Capri’s
mounted and slip-in albums and new mosaic folios. The marketing program,
called “Save Your Marriage in a Capri Album and Win a Second Honeymoon”
is backed by a full range of promotional programs and literature. For
more information and literature call (800) 666-6653.
Litman Wins Major Award
Each year the Professional Photographers Association of Canada recognizes
the best photographers in the association at its annual convention. Frances
Litman, a Victoria-based photographer with numerous international awards,
received the highly coveted Wedding Album of the Year Award at a prestigious
awards ceremony held recently in Toronto, in addition to a Masters Degree
of Photographic Arts. The Wedding Album of the Year award is given to
one studio/photographer per year in Canada. Earlier, Frances Litman also
received The Best Wedding Album in B.C. Award from the Professional Photographers
Association of British Columbia, as well as a Fuji Masterpiece Award for
her wedding photography. You can view Frances Litman’s work at:
www.franceslitman.com.
Peter Palmquist Dies
Well known author on the history of photography, Peter Palmquist, 66,
was killed on January 10 when he was struck by a car while walking his
dog in Emeryville, California. The driver apparently left the scene and
police, at this writing, have no leads on the make of car or identity
of the driver. Palmquist has authored over 25 books on American photographic
history. He was also the founder of the Women in Photography International
Archive, an organization that archives the work of female photographers
around the world.
Foveon’s Technology Wins Pop Science Award
The new Foveon X3 image sensor has been chosen by Popular Science magazine
to receive the “Best of What’s New” Grand Award in the
photo category. Popular Science editors reviewed thousands of new products
and innovations for 2002 and chose just 100 winners in 10 different categories
for inclusion in the December “Best of What’s New” issue.
To win a “Best of What’s New” award, a product or technology
must represent a significant step forward in its category.
Jane Conner-ziser Now Offering Year-round Curriculum
Jane Conner-ziser is now offering a year-round curriculum of digital imaging
classes in Ormond Beach, Florida. These classes are different than those
she teaches at regional schools of professional photography. Jane offers
a beginner class in either Photoshop or Painter and also an intermediate
to advanced class geared towards specific industry interest like Photoshop
for portrait, school or wedding photographers; digital painting techniques
and digital restoration. For more information contact Jane by e-mail at:
janeconnerziser@aol.com or visit her web site: www.janesdigitalart.com.
Burrell Digital WorkSpace Launched
Digital WorkSpace is the first web site (www.burrellprolabs.com) of its
kind in the photo industry. Digital WorkSpace gives Burrell Professional
Labs’ customers quick access to personalized information that will
help them succeed in the day-to-day business of their studio. The technology
utilized in the Burrell Digital WorkSpace facilitates single-point authentication,
which will require only one username and password per customer for every
web service that Burrell offers; including, but not limited to online
order tracking, FlashTransfer, BDSPhotos.com, KidsClubNet.com, presidential
circle, iChat, and FilePrepPro. The technology will automatically formulate
customized home pages for individual customers. After a one-time sign-up
process, these automatically generated personalized home pages will include
customized product and service information that is actually valuable to
the individual studio; this includes software upgrades, product news,
promotional program updates, along with industry news and lab happenings.
Fuji Appoints VP of Corp. Communications
Fuji Photo Film U.S.A. has appointed Camilla Jenkins to the newly created
position of vice president of Corporation Communications. Jenkins will
be responsible for directing the design and implementation of Fujifilm’s
internal and external communications programs and oversee several functions
including public relations, corporate contributions and community relations,
financial relations, and environmental and safety affairs. Information:
(212) 704-8147, www.fujifilm.com.
Fuji Announces Fourth Generation Super CCD
Fuji Photo Film U.S.A. introduced its proprietary fourth generation Super
CCD technology, which is said to provide increased resolution, and extended
dynamic range, creating for the first time pictures that can begin to
match those taken with film. The technology will be marketed under two
names—Super CCD HR and Super CCD SR—and will appear in products
later this year. The new Super CCD HR (high resolution) incorporates a
total of 6.63 million pixels into a 1/1.7-inch chip, performance made
possible through new strides in miniaturization. Cameras equipped with
this imaging device can produce up to 12.3 million recording pixels, resulting
in remarkably high-resolution images. Incorporating the same miniaturization
technology as the HR version, the Super CCD SR also features a new configuration
that produces approximately four times wider dynamic range than third-generation
Super CCD. Also measuring 1/1.7-inch in size, the new Super CCD SR incorporates
6.7 million total pixels (3.35 million S-pixels and 3.35 million R-pixels).
Super CCD SR produces a smooth and wide tonal range without losing detail
in dark areas or washing out in bright areas.
Giant Pandas Celebrate Anniversary
Giant pandas Tian Tian and Mei Xiang recently celebrated the first anniversary
of their arrival at the Smithsonian’s National Zoological Park.
The giant panda exhibit, named the Fujifilm Giant Panda Conservation Habitat,
will soon be expanded to include a large, new yard for the pandas designed
specifically to meet their preferences and to highlight the Zoo’s
giant panda research and education program. The yard will also be the
anchor of a major renovation at the zoo called Asia Trail. Information:
(202) 673-0209.
Junior Journalists
More than 150 third grade students from Highview Elementary School in
Hartsdale, New York, interviewed Congressman Benjamin Gilman (R-20th)
as part of the Junior Journalist Press Conference hosted by Fuji Photo
Film U.S.A., Inc. The students presented Gilman with a package of photos
and letters written by the students to be delivered to the troops overseas.
Information: www.fujifilm.com.
Minolta Technology Wins Praise
Minolta Corporation’s new DiMAGE Xi 3.2 megapixel digital camera
and Minolta AREA-AF technology as featured in the Minolta Freedom Zoom
160 Date and Freedom Zoom 140 Date 35mm point-and-shoot cameras have each
received annual "Best of What’s New" awards in the Photo
category from Popular Science magazine. Popular Science editors reviewed
thousands of new products and innovations for 2002 and chose just 100
winners in 10 categories for inclusion in the December "Best of What’s
New" issue. To win, a product or technology must represent a significant
step forward in its category.
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