November 2012 Insight

by Jacqueline Tobin

Paco and Betty (Marcellos + Whitney Parker)

November 19, 2012

It’s quite fitting that our publisher, Lauren Wendle, writes about change in her letter on the previous page. Last September, after 26 years at the same job, I made a huge change and moved over from the editorial staff of PDN to its sister publication, Rangefinder. And while I didn’t physically move anywhere (I still remain in the my same cubicle and can, in fact, see down the aisle to my former boss Holly Hughes’ desk), the transition was significant. At that time, PDN was scrambling to finalize its list of Rising Stars of Wedding Photography, and I was doing double-duty, with one hand still in that competition and one hand reaching over to learn the ropes and editorial process at Rangefinder under the tutelage of my editor-in-chief and mentor, Bill Hurter. Rangefinder has since taken over the Rising Stars competition, and we are thrilled to present you with our pick of the 30 best and brightest names in wedding photography today (pg. 65). A special thanks to PDN photo editor Amber Terranova for helping us judge more than 150 portfolio submissions. And because PDN kicked off the competition for the first time last year, we also take a look back at some of those winners in “Catching Up With Past Rising Stars” (pg. 86). To round out the issue this month, we have great pointers, including tips for DSLR video lighting from SNL’s own director of photography, Alex Buono (pg.104), and a detailed recap of the future of photography via Photokina from our technology editor, John Rettie (pg. 28). As we embrace the changing colors of fall and change itself, we invite you to curl up with Rangefinder (and a hot toddy)—and get inspired!

On the Cover

Photographer: Paco and Betty (Marcellos + Whitney Parker) 

Camera: 5D Mark II

Lens: Canon 35mm f/1.4L

Focal Length: 35mm

Exposure: 1/500 sec at f/3.5

ISO: 200

Location: The San Francisco Botanical Garden

Comments: “This photo was taken right after a church ceremony on a cold and cloudy day in September. I remember looking for something colorful and unique to contrast the gloomy weather when I saw the perfect tree, which could have easily been overlooked because it was small and tucked away. Luckily, Rachel was a willing bride who trusted me and wasn’t worried about getting a little dirty for what she and I both knew was going to be an awesome photo!”—Whitney Parker

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